A Day in the Life: Instructional Designer
“So, what do you do for work?” When I share that I work as an instructional designer for a business communication company, I brace myself for what [...]
Desktop Versus Web Office Apps: The Difference between a Bridgerton and the Working Class
As I sat down to watch another episode of Bridgerton, I started thinking about Microsoft Office apps—because that’s an entirely normal thing to do while watching a [...]
Just Between You and SME
The importance of symbiotic relationships At McKinnon-Mulherin, when we work on projects from operating machinery to technical sales, we know we can’t be experts on every single [...]
How to Be a Great Vendor
Maintaining strong relationships with your clients provides two-way benefits—especially when much of what you do as a vendor requires being a part of your client’s team. Connections [...]
How to Be a Great Client
Great contractors can do wonders for a business, but a contractor can only be as effective as their client partnership allows. Part of making that partnership work [...]
Engage with Alt Text
Just flirting with the idea? At the end of this blog, you’ll be saying “yes” to alt text. What is alt text? Alt text is short for [...]
The Value of a Company Style Committee
Just as important as your brand, your writing style—tone, common abbreviations, punctuation usage, etc.—provides a consistent voice for your business. But who owns your company’s writing style? [...]
Three Tips for LinkedIn (You Probably Won’t Find Anywhere Else)
Many articles describe how to overhaul your LinkedIn profile to get a new job or increase exposure within your industry. But what if you just want to [...]